The Dinokeng Project of the Gauteng Provincial Government has established a Dinokeng Destination Tourism Organisation, a forum which is convened bi-annually, with membership would be individual tourism product owners who are licensed for use of the Dinokeng brand as an endorsement brand.

Members of the organisation are required to meet the required criteria for use of the Dinokeng brand as an endorsement brand and receive certain benefits as a Dinokeng brand user.

The Dinokeng Destination Tourism Organisation provides feedback on tourism research and matters of mutual interest relating to tourism planning, tourism development, destination management and marketing.